23 surefire tips for more visitors to your blog

There's a rule of thumb that not every blog owner realises. Spend as much time promoting your articles as you spend creating content. It's called "content seeding". True to the motto:

More traffic and visitors won't come to your blog on their own. Even if you produce really great blog articles, the world needs to know about them first. There are several ways to do this. We have put together a checklist here and call it "The 23 surefire tips for more visitors to your blog". Because that's exactly what we've experienced with ourselves and our own blog.

I assume you want to earn money with your blog. That's why I recommend that you implement one or two of these tips. Several of them would be best, or even all of them.

He who gives, wins! - How the law of reciprocity ensures more visitors to your blog

Some of our readers may already know this saying, others are already living it. "He who does good will receive good". This saying has its origins in the following simple theory:

Have you ever been in a situation where someone has helped you without asking for anything in return? Perhaps someone helped you move house? How did you feel afterwards? Did you feel like you had to give something back to this person in some way?

Or vice versa. Isn't it just a really great feeling to have helped someone? I mean, to have really helped? And you can be sure that the other person usually feels indebted to you in some way. It 's the law of reciprocity.

Blogging and reciprocity

We also apply this principle in blogging. I always ask the following (absolutely exaggerated) question in my blog coaching sessions: You write an article on your blog that is so full of added value that your reader earns €100,000 in a very short time with the new knowledge. How strong do you think the connection between reader and blogger would be?

Bloggers help bloggers

It would seem obvious that bloggers should support each other. Wouldn't it? I firmly believe that we should do this even more. If you help other bloggers to get more readers - if you help them to promote their articles - then at the end of the day you will be helped too! What more traffic can mean for you.

The 23 surefire tips to get more visitors to your blog

We have had very positive experiences if you do the following on a regular basis.

1. More visitors from Google

The most sustainable way to get more traffic to your blog or website is SEO.

Boring? It may be.

But effective.

Optimise your blog posts for Google and the other search engines (Yahoo, Bing etc.). There is no better way to bring visitors to your blog in the long term.

2. Optimise your meta tags

The first thing users see in the search engine is your SERP snippet.

Title and meta description.

Write an attention-grabbing headline (H1) and an enticing, emotional description of your blog article.

This will bring more visitors to your blog than many other methods.

3. Recurring traffic through great content

It doesn't always have to be new blog visitors. On the contrary. Returning readers are the traffic secret.

If you want to keep your blog visitors coming back to your content, you need to deliver not just good content, but great content.

Better than anything else that can be found on your topic.

Write emotional headlines and subheadings. Draw your readers deeper into your posts.

With excellent texts and matching images, graphics and videos, you can keep the suspense going until the end.

Such blog posts are often shared on social media and bring new visitors to your blog.

4. Provide your readers with new content on your blog on a regular basis

If your content is good, people will be waiting for you to delight them with it on a regular basis.

If you disappoint this expectation, visitors will stay away.

If you fulfil their expectations, they will reward you with loyalty. Loyal readers come back again and again, share your publications and recommend your blog to others.

5. Write for your readers

Probably the most important tip of all:

Write your blog articles for your readers. Answer their questions. Entertain them. Solve their problems.

This way you'll build a loyal community and you won't have to worry about traffic.

6. Leave 10 honest comments on other bloggers' blog articles once a week

Commenting on blog articles has several advantages. You help the other blog owner because a blog article with lots of comments looks "successful", especially for new readers. Or don't you think that an article with over 100 comments must be good?

Furthermore, you keep reminding yourself of this. But readers of the blogger can also become aware of you and your own blog because of your comment.

7. Share your articles at least once a week on the most important social networks

Many bloggers already practise this. We publish on the following social networks:

• Facebook (company page, personal page, Facebook blogger groups)
• Twitter
• Linkedin
• Google +
• Xing

A good tip, especially for busy people, is the free tool Bufferapp. With this tool, you can publish automatically on several social media channels.

The biggest added value from my point of view is that you can schedule the seeding of your blog articles in advance. These are then automatically posted at the scheduled time. I usually schedule all posts for the following week at the end of the week.

8. Like, comment, retweet and favourite 5 blog articles from other bloggers on Facebook and Twitter

This is where the law of reciprocity comes into play again. Like posts on Facebook, comment on them and retweet other people's posts on Twitter. This way, people will become aware of you or your company and visit your blog >>> more traffic.

9. Write a guest article on other blogs once a month

Write blog articles for other blogs. A guest article brings you as the author a link to your website and possibly also a few readers. The host receives free, high-quality content and possibly more readers as a result. A classic win-win situation.

The great thing about guest articles is that you can kill several birds with one stone.

You get backlinks, establish yourself as an expert and authority and you get more visitors to your blog.

How to get the most out of guest articles

The problem with guest articles is that readers often don't even realise that the article was written by you.

This is because the author box - in which the link to your website is also inserted - is usually placed at the end of the article.

If the author box is at the end of an article, the link to your website often goes unnoticed.

Readers are usually already on their way to the next article - or somewhere else - and no longer pay attention to your bio and the link.

It's similar with the bio at the beginning of an article.

If the "About the author" section is at the beginning of the article, it will either be overlooked or skipped.

Who can blame you.

Would you click on an author's page before you've even read their post? I wouldn't.

And by the end of the article, the box is already forgotten. Only very few people scroll back to the top to click on your link.

What else you should know:

Backlinks from such author boxes are rated less highly by Google than backlinks from the text.

Thesolution

Try to link out of the content for every guest post. Not every website owner will agree to this.

So what can you do to convince them?

• Explain that the page you are linking to fits in perfectly with the content of the blog article and
• brings a lot of added value for its readers.
• Make sure that you place the link naturally in the text without disrupting the flow of reading or the visual appearance.

Here is an example that shows how it should be.

10. YouTube as a source of traffic

Not everyone's cup of tea, I know.

But:

A well-run YouTube channel with informative videos is a great source of traffic.

Publish reviews, tutorials, explainer videos, etc., make sure your channel and videos are SEO-optimised and share your videos on social media.

That brings traffic.

But that's not all.

Incorporate your videos into blog posts. Videos have a positive impact on the SEO of your websites.

Also:

Transcribe your video - and you have another new blog article.

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11. Images SEO

Optimise your images. This not only affects your SEO in general, but also your rankings in Google Image Search.

Not all content is equally suitable for image search. However, there are topics where users deliberately search for images in order to reach the website from the image.

12. Pinterest

Speaking of image search.

Did you know that Pinterest is a visual search engine? Not a social media platform, as most people think.

No. Pinterest is a visual search engine.

I did a test with a small blog. Hardly any visitors, only a few articles, virtually no traffic.

This is the result after publishing a few pins on Pinterest.

As you can see, the blog had an increase in visitors from the end of January (first pins were published). The majority comes from Pinterest. On 17 April 2018, there were even 247 visitors to the small blog - only from Pinterest and only with a few pins.

Here is another Google Analytics statistic:

The 78.3% social are only from Pinterest, as no other social media activitieswere running.

This one pin alone brought 1235 blog visitors in about 3 months.

Lindaceee.de shows you how to generate even more visitors for your blog through Pinterest in the blog article Pinterest for bloggers: How to use Pinterest to attract more visitors.

13. External links

Link to external sites from your blog articles. Not randomly, of course. The linked content must match your content, complement your content.

Sooner or later, the blog operator will become aware of your link, visit your blog and possibly link to you. In turn, their readers will see this and also visit your site.

Bingo.

14. Use blog platforms

To draw attention to your blog and promote your content, use free blog platforms. Medium, Blogger, WordPress.com and Tumblr are just a few examples.

Here's how it works:

Sign up to the platforms and create a blog.

Write a slimmed-down version of your blog article (not as detailed) or publish only parts of it and link to your full article on your blog.

This will attract visitors to your blog.

15. Freebies

By freebie, I don't mean the usual giveaway to collect email addresses. In this case, I actually mean a gift - without anything in return.

Checklists & cheat sheets, eBooks, statistics, etc. are particularly suitable for generating traffic.

And this is how it works:

• Create a PDF or graphic
• Include your URL
• Give the good thing away as a free download

Many people who receive your freebie via social media or otherwise will follow the link to your blog.

Here is an example of our OnPage SEO checklist, which you can also get right away.

16. Infographics

Create infographics and incorporate them into your content. Infographics are often shared and also used by other blog operators.

Provide a link with which the graphic can be shared and embedded. See below this infographic.

Of course, the URL is also prominently displayed on the infographic. You can find it in the article OnPage SEO checklist.

17. More traffic through Q&A portals

Q&A portals, such as Quora, wikiHow, guteFrage, Yahoo Clever, are particularly suitable for presenting yourself as an expert and thus getting traffic to your blog.

This is how it works:

Register with the portals. Here is the example of Quora:

You can sign up to Quora using your email, Google account or Facebook account.

More information about how Quora works.

Once you have completed the few registration steps, you will be taken to your Quora homepage.

In the next step, enter your "keyword" in the question field. I entered "more visitors to blog" and immediately found the following questions:

• I publish a blog about search engine marketing. What ideas (apart from SEO) do you have to attract visitors to the blog?
• What is the most effective way to promote blogs?
• What is the best way toencourage interaction with readers on my website?
• How can youincrease the visibility of your blog without advertising?
• What is the best way toget regular blog readers?
• How can you get thousands of visitors per day to your blog?
• How do I make money with a blog?
• Should every company have a blog? Why yes, why no?

We have already published blog articles for the last two questions.

This 9 ways to make money with your blog and this 10 good reasons to start a blog.

All you have to do in such a case: answer the question in detail - but not too much - with your expertise and draw attention to your blog article by answering the question in full.

Boom. Traffic.

18. Be controversial

Find an article that has been shared a lot on social media and take it apart.

All joking aside.

You don't have to take it apart. But you can shed light on one aspect or another from a different perspective or even contradict it - if you have good arguments for doing so.

You can do this directly in the comments of the article or you can write a controversial blog article and then link to it in the comments on Facebook, Twitter, LinkedIn and the like.

How do you find articles that are often shared?

With Buzzsumo.

Here's what Buzzsumo promises:

The online tool is chargeable, but worth every cent. You can test the 7-day free trail.

19. Writing long posts

Why do long posts and articles bring more visitors to the blog?

Because they are shared more often and therefore have a greater reach. The more people see your blog content, the greater the chance that they will visit your blog.

Here is a graphic illustration by Neil Patel:

Neil Patel publishedthis graphic in his blog article Why Blog Postswith 3000+ WordsGenerate More Traffic (A Data-BackedAnswer).

20. Once a month, write an honest email to a blogger you really like (and tell them why you like them)

Why don't you write an email to other bloggers that you really like? Especially write why you like them. Bloggers, entrepreneurs and web administrators are usually very open to communication.

And let's be honest, who isn't happy to receive praise? It helps you build a relationship with them and often leads to joint projects that result in visitors for your blog.

21. Mention another website, entrepreneur or blog in your blog articles once a month

Mention and link to other bloggers in your articles. Following the law of reciprocity, in many cases they will also mention or link to you and your blog. At this point, take a look at Mark Maslow from MarathonFitness. A blog I really enjoy reading and a podcast I enjoy listening to.

22. Write a newsletter once a month

Write a newsletter to your subscribers once a month. What do you need for this? An email marketing tool, I use GetResponse. But MailChimp is also a good recommendation.

Here's a guide: How to write successful newsletters that get read.

And collect email subscribers. You can find out how to get your first 100 subscribers in a blog article by chimpify. In another article, he describes how you can get your first 10,000 visitors without much effort

23. Other ways to drive traffic to your blog

• Paid advertising via
  • Google Adwords
  • Facebook Ads
  • Instagram Ads

• Your blog address on
  • Business card
  • Email signature
  • Flyers
  • etc.

Don't have a blog yet? Then you should change that. There are many good reasons to start a blog.

You don't know how - then I'll show you how to start a blog here.

And here you'll find instructions on how to write blog articles - 10 x better and twice as fast.